Packaging Series
A six-piece fragrance series that goes beyond scent, capturing the unspoken emotions of masculinity while highlighting men’s freedom to dress the way they want, celebrating both timeless tradition and fearless self-expression.
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True Colors isn’t just a signature scent; it’s an unspoken statement, a breath of confidence, a rebellion against restraint. Wrapped in the vibrant fabric of a bold button-up, this fragrance dares men to embrace every shade of their identity, from the loudest bursts of joy to the quietest depths of vulnerability. It’s not about masking who you are, it’s about amplifying it, celebrating the emotions too often stifled. True Colors is a call to wear your heart as boldly as your style, unapologetic and fully alive.
Nothing to Hyde strips away the armor of pretense, proving that true strength lies not in concealment, but in the courage to be seen. Like a worn-in leather jacket that molds to its wearer, this fragrance is a testament to confidence that isn’t performed but lived raw, unapologetic, and undeniable. It challenges you to embrace your true emotions, not as weakness, but as the purest form of power. Because in a world that tells you to hide, Nothing to Hyde reminds you that the boldest move is showing up as yourself.
Men Wear Pink is a powerful and bold rejection of outdated rules, a declaration that confidence isn’t found in conformity, but in the fearless embrace of individuality. Like a striking pink suit worn without hesitation, this fragrance challenges the status quo, standing as a symbol of progress. It’s for the men who refuse to shrink themselves to fit an expectation, who know that strength is owning every part of who they are. Men Wear Pink isn’t just a scent, it’s a revolution stitched in courage and worn with pride.
Always on Sight is a tribute to the men who rise before the sun, who put in the effort, and take pride in what they build. Like the striking glow of a high-visibility work jacket, this fragrance is bold, unyielding, and unmistakable, a symbol of perseverance, skill, and the quiet confidence that comes from a job well done. It’s not just about labor; it’s about commitment, craftsmanship, and the satisfaction of earning your place in the world. In an age of shortcuts, Hi-Vis is a reminder that real success is always forged through hard work.
Well Worn is a testament to the stories we wear, the passions we carry, and the belief that true style isn’t bought, it’s built. Like a well-worn denim jacket, torn but never broken, this fragrance embodies the raw beauty of self-expression, it embraces the imperfect, the personal, the pieces that matter. Torn Up is a reminder that the best things in life aren’t disposable, they’re lived in, loved, and worn with unbreakable pride.
Suit Noir is a tribute to the timeless foundation of masculinity, proving that tradition and progress are not rivals, but partners in identity. Like the crisp lines of a classic black suit, this fragrance carries the weight of heritage while embracing the fluidity of the modern man. It honors the values that stand the test of time. Integrity, discipline, and quiet confidence, while making space for evolution. In a world that constantly redefines masculinity, Suit Noir is a reminder that some things never go out of style: character, presence, and the power of knowing exactly who you are.
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Graphic Design Senior Capstone Exhibition - Common Ground : Perspectives on Freedom
